Data & Privacy Policy
Last Updated: January 15, 2025
1. Introduction
At Sitemap.xml, we take your privacy seriously. This policy explains how we collect, use, store, and protect your information when you use our sitemap generation, indexing API, and related developer tools. We are committed to transparency and compliance with applicable data protection regulations, including GDPR, CCPA, and other regional frameworks.
Our Promise: We never sell your personal data, sitemap URLs, or crawling logs to third parties. Your content and infrastructure data remain yours.
2. Data We Collect
We collect information only when necessary to deliver, secure, and improve our services. This includes:
2.1 Account & Billing Information
- Email address, display name, and timezone
- Payment details processed securely via Stripe (we do not store raw credit card numbers)
- Invoice and subscription history
2.2 Platform & Usage Data
- API keys and webhook endpoints
- Submitted URLs, crawl logs, and indexing status reports
- DNS records and SSL certificate data (used solely for validation)
- Dashboard interactions and feature usage metrics
2.3 Automated & Technical Data
- IP addresses, browser type, device identifiers, and operating system
- Server logs for security, debugging, and performance monitoring
- Clickstream and error reports within our web interface
3. How We Use Your Data
We process your data for the following legitimate business and service purposes:
| Purpose | Data Category | Legal Basis |
|---|---|---|
| Account creation & authentication | Account & Technical | Contract Performance |
| Sitemap generation & indexing API | Platform & Usage | Contract Performance |
| Billing & subscription management | Account & Billing | Contract Performance |
| Security monitoring & abuse prevention | Automated & Technical | Legitimate Interest |
| Product improvement & analytics | Usage & Technical | Legitimate Interest / Consent |
5. Security & Data Retention
We implement industry-standard technical and organizational measures to protect your data:
- AES-256 encryption for data at rest, TLS 1.3 for data in transit
- Role-based access controls, MFA for administrative accounts, and regular security audits
- Automated backups with 30-day retention in geographically isolated regions
- Incident response protocols with 72-hour breach notification compliance
Retention: Account and billing data is retained for the duration of your subscription plus 36 months for tax/legal compliance. API logs and crawl data are automatically purged after 12 months unless required for active service delivery. You may request earlier deletion at any time.
6. Your Rights & Choices
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access & Portability: Request a downloadable copy of your data in JSON/CSV format
- Rectification: Update or correct inaccurate account information
- Deletion: Request full account and data removal (subject to legal retention requirements)
- Opt-Out: Disable non-essential analytics and marketing communications via Dashboard → Settings → Privacy
- Restriction & Objection: Limit processing or object to legitimate interest-based activities
Requests are processed within 30 days. Automated self-service tools are available in your account dashboard where applicable.
8. Policy Updates
We may update this policy to reflect changes in our services, legal requirements, or industry standards. Material changes will be communicated via email and dashboard notification at least 14 days before taking effect. Continued use of our services after the effective date constitutes acceptance of the updated policy.
9. Contact Us
If you have questions about this policy, wish to exercise your data rights, or report a privacy concern, please reach out to our Data Protection Officer:
Privacy & Data Protection Team
Email: privacy@sitemap.xml
Address: Sitemap.xml Inc., 42 Developer Lane, Suite 300, San Francisco, CA 94107, USA
Response time: Within 5 business days