Ad Formats & Technical Specifications
| Format | Dimensions | File Types | Max Size | Type |
|---|---|---|---|---|
| Leaderboard | 728 × 90 px | JPEG, PNG, HTML5 | 150 KB | Static |
| MPU / Medium Rectangle | 300 × 250 px | JPEG, PNG, HTML5, GIF | 120 KB | Dynamic |
| Sky Scraper | 160 × 600 px | HTML5, GIF | 180 KB | Dynamic |
| Native Content Unit | 320 × 500 px | HTML5 (MRAID 3.0) | 250 KB | Native |
| Pre-roll Video | 640 × 360 px (16:9) | MP4, WebM | 5 MB | Video |
| Sticky Footer | 320 × 50 px (Mobile) | HTML5 | 80 KB | Dynamic |
Creative & Brand Safety Standards
Content Compliance
All creatives must align with our editorial integrity policy. No misleading claims, sensationalism, or content that contradicts verified journalism standards.
Brand Safety Zones
Ads are placed only in pre-vetted environments. We maintain a strict blocklist for controversial, adult, or legally restricted content categories.
Animation Limits
GIFs and HTML5 ads are capped at 3 seconds per loop with a maximum of 2 loops before user interaction. Autoplay audio is strictly prohibited.
Tracking & Analytics
Third-party tracking pixels must be approved 48h in advance. We support standard IAB tracking, conversion APIs, and verified attribution partners.
Placement & Operational Rules
No Pop-unders or Interstitials
Aevum News prioritizes reader experience. Intrusive ad formats that interrupt scrolling or mimic system dialogs are not permitted.
Clear Labeling Required
All sponsored or native placements must include a visible "Sponsored" or "Advertisement" tag in compliance with FTC and EU digital advertising guidelines.
Click-Through & Deep Linking
Destination URLs must be secure (HTTPS), functional, and match the creative content. Redirect chains longer than 2 hops are automatically blocked.
Frequency Capping
To prevent ad fatigue, standard campaigns are capped at 3 impressions per user per 24-hour period. Custom caps available for enterprise partners.
Ready to Launch Your Campaign?
Submit your creative assets or request our full media kit, rate card, and audience demographics report.