📖 What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit our website, The Daily Pulse. They help us provide you with a better experience by remembering your preferences, understanding how you use our site, and delivering relevant content and advertisements.
Cookies can be "persistent" (remaining on your device for a set period) or "session" cookies (deleted when you close your browser). Some cookies are placed directly by us (first-party cookies), while others are placed by third-party services we use to improve our website and services (third-party cookies).
🎯 Why We Use Cookies
We use cookies for several important purposes:
- Essential Operations: These cookies are strictly necessary for our website to function properly, such as enabling you to navigate our site and access secure areas.
- Performance & Analytics: These cookies help us understand how visitors interact with our website by collecting anonymous information about visitor behavior, which pages are most popular, and how users navigate through our content.
- Functionality & Preferences: These cookies allow us to remember your choices (such as language preference, region, or text size) and provide enhanced, personalized features.
- Marketing & Advertising: These cookies may be set by us or our advertising partners to build a profile of your interests and show you relevant news articles, content, and advertisements on our site and other websites.
📋 Types of Cookies We Use
Below is a detailed breakdown of the categories of cookies we use on The Daily Pulse website:
1. Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They are usually only set in response to actions made by you, such as setting your privacy preferences, logging in, or filling in forms.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
session_id |
Maintains user session during browsing | Session | Required |
cookie_consent |
Stores your cookie consent preferences | 1 year | Required |
csrf_token |
Security token to prevent cross-site request forgery | Session | Required |
auth_token |
Authentication for logged-in users | 30 days | Required |
2. Performance & Analytics Cookies
These cookies help us measure and improve website performance by collecting anonymous data about how visitors use our site.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
_ga |
Google Analytics - Distinguishes unique users | 2 years | Analytics |
_gid |
Google Analytics - Distinguishes users for 24 hours | 24 hours | Analytics |
_gat |
Google Analytics - Throttles request rate | 1 minute | Analytics |
hotjar_user |
Hotjar - Tracks user behavior patterns | 366 days | Analytics |
3. Functionality & Preference Cookies
These cookies enable enhanced functionality and personalization, such as remembering your news preferences, language, or region settings.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
user_preferences |
Stores your preferred news categories and layout | 1 year | Preferences |
language |
Remembers your preferred language setting | 1 year | Preferences |
theme |
Stores dark/light mode preference | 1 year | Preferences |
newsletters |
Tracks newsletter subscription preferences | 1 year | Preferences |
4. Marketing & Advertising Cookies
These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant content and advertisements on other websites.
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
_fbp |
Facebook - Used for ad tracking and targeting | 3 months | Marketing |
_gcl_au |
Google Ads - Stores advertising campaign data | 3 months | Marketing |
google_ads_id |
Google Ads - Enables personalized advertising | 1 year | Marketing |
li_fat_id |
LinkedIn - Tracks cross-site advertising | 1 year | Marketing |
🔗 Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. Below are the main third-party services that may set cookies:
- Google Analytics – For website traffic analysis and user behavior insights
- Google Ads – For delivering relevant advertisements
- Facebook / Meta – For social media integration and ad targeting
- Twitter / X – For social sharing widgets
- LinkedIn – For social sharing and professional ad targeting
- YouTube – For embedded video content
- Hotjar – For heatmaps and user behavior analytics
Each of these third parties has their own privacy and cookie policies. We recommend reviewing their individual policies for more information on how they use your data.
⚙️ How to Manage Your Cookie Preferences
You have several options for managing your cookie preferences:
Option 1: Our Cookie Consent Banner
When you first visit The Daily Pulse, you will see a cookie consent banner at the bottom of the screen. You can use this banner to accept or reject non-essential cookies, or customize your preferences.
Option 2: Change Preferences Anytime
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the footer of any page on our website.
Option 3: Browser Settings
You can also control and delete cookies through your browser settings. Here are links to help you manage cookies in popular browsers:
- Google Chrome: Manage Cookies in Chrome
- Mozilla Firefox: Manage Cookies in Firefox
- Apple Safari: Manage Cookies in Safari
- Microsoft Edge: Manage Cookies in Edge
- Opera: Manage Cookies in Opera
Please note that blocking or deleting cookies may affect the functionality of our website and your user experience.
🛡️ Your Rights & Choices
Depending on your location, you may have certain rights regarding your personal data and cookies:
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request correction of inaccurate data.
- Right to Erasure: You can request deletion of your personal data.
- Right to Restrict Processing: You can request that we limit how we process your data.
- Right to Data Portability: You can request your data in a machine-readable format.
- Right to Withdraw Consent: You can withdraw your consent to cookies at any time.
- Right to Object: You can object to the processing of your data for direct marketing purposes.
To exercise any of these rights, please contact us at privacy@thedailypulse.com. We will respond to your request within 30 days.
📢 Changes to This Policy
We may update this Cookies Policy from time to time to reflect changes in technology, regulation, or our business practices. When we make significant changes, we will notify you through a prominent notice on our website or via email.
The "Last Updated" date at the top of this page indicates when the policy was most recently revised. We encourage you to review this policy periodically to stay informed about how we use cookies.
📧 Contact Us
If you have any questions about this Cookies Policy, how we use cookies, or your privacy rights, please don't hesitate to contact us:
- Email: privacy@thedailypulse.com
- Address: The Daily Pulse, Privacy Department, 123 News Tower, Media City, New York, NY 10001, USA
- Phone: +1 (555) 123-4567
We are committed to protecting your privacy and ensuring transparency in how we use cookies and your personal data.