Cookies & Tracking Technologies

The Daily Pulse ("we", "our", or "us") uses cookies, web beacons, local storage, pixels, and similar tracking technologies to operate, secure, and improve our website and services. This policy explains what information we collect, how we use it, and your rights regarding these technologies.

2. What Are Cookies & Tracking Technologies?

Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences, keep you logged in, and analyze how the site is used.

Web Beacons/Pixels are tiny graphics or code snippets used to track page views, email opens, and conversion events. Local Storage & Session Storage allow websites to store larger amounts of structured data directly in your browser without sending it back to the server every time.

3. How We Use These Technologies

• Essential Operations: Maintain security, remember authentication, and keep your shopping/cart sessions active.
• Performance & Analytics: Understand how visitors interact with our articles, track page views, and optimize content delivery.
• Personalization: Remember your reading preferences, font sizes, and ad interaction history to tailor future experiences.
• Marketing & Advertising: Serve relevant ads, measure campaign effectiveness, and prevent ad fraud across our network and partner sites.

4. Types of Cookies We Use

5. Third-Party Services & Partners

We partner with reputable analytics, advertising, and content delivery providers. These third parties may set their own cookies and track data independently:

• Google Analytics & Tag Manager: Website traffic analysis & conversion tracking
• Google Ad Manager / AdSense: Ad serving, frequency capping, & audience measurement
• Cloudflare: Content delivery network (CDN) & DDoS protection
• Social Media Platforms (Facebook, X/Twitter, LinkedIn): Share buttons & embedded content pixels

6. Managing Your Preferences

• Browser Settings: Chrome, Firefox, Safari, Edge, and Opera all provide cookie management tools.
• Global Privacy Control (GPC): We respect GPC signals where legally required.
• Opt-Out Networks: Visit Digital Advertising Alliance or Your Online Choices to manage interest-based advertising across networks.
• Cookie Consent Banner: Use the banner at the bottom of this page to adjust your preferences. Changes are saved via a first-party preference cookie.

7. Policy Updates

This policy may change as laws, technologies, and our business practices evolve. Material changes will be communicated via prominent website notices or direct email. Continued use of our services after modifications constitutes acceptance of the updated terms.

8. Contact & Data Requests

If you have questions about our use of cookies, wish to delete your data, or exercise your privacy rights under GDPR, CCPA/CPRA, or other applicable laws, please contact:

Privacy Office: privacy@thedailypulse.com
Mailing Address: The Daily Pulse, 1200 Media Ave, Suite 400, San Francisco, CA 94105
DPO: dpo@thedailypulse.com