Intellectual Property Policy

MarketFlow respects the intellectual property of others and asks that our users do the same. We have established clear policies and procedures to address suspected infringement and to help creators protect their work on our platform.

This policy covers three primary areas of intellectual property:

• Copyright: Protects original works of authorship, including images, text, software, and designs.
• Trademark: Protects brand names, logos, and slogans that identify the source of goods or services.
• Patents: Protects inventions and innovative processes or products.

If you identify content or listings on MarketFlow that you believe infringe upon your intellectual property rights, please submit a report through our official channels. To process your claim efficiently, please provide:

• Your contact information (name, address, email, phone number).
• A description of the copyrighted or trademarked work you own.
• The specific URL(s) of the infringing content on MarketFlow.
• A statement that you have a good faith belief the use is not authorized.
• A statement, made under penalty of perjury, that the information provided is accurate.
• A physical or electronic signature of the rights holder or authorized agent.

Copyright protects original creative works fixed in a tangible medium, such as photographs, illustrations, text, music, and software code. On MarketFlow, copyright infringement most commonly involves unauthorized reproduction of images or text from a brand's website or catalog.

DMCA Notice and Takedown

MarketFlow responds to notices of alleged copyright infringement in accordance with the U.S. Digital Millennium Copyright Act (DMCA) and similar laws internationally. Upon receiving a valid DMCA notice, we will:

• Remove or disable access to the allegedly infringing content.
• Notify the user who posted the content.
• Provide the user with an opportunity to submit a counter-notice.

Trademarks serve as source identifiers, allowing consumers to distinguish goods and services. MarketFlow prohibits the unauthorized use of trademarks in listings, including in product titles, descriptions, and images.

Brand Protection Program

MarketFlow offers a Brand Protection Program for verified trademark owners. Participants can:

• Pre-screen listings for trademark violations.
• Request faster removal of infringing content.
• Access data insights on brand mentions on the platform.
• Collaborate directly with MarketFlow's trust and safety team.

Learn more about joining the Brand Protection Program →

MarketFlow has a zero-tolerance policy for counterfeit goods. Counterfeiting violates intellectual property rights and undermines consumer trust. We employ advanced detection systems, including image recognition, machine learning, and manual reviews, to identify and remove counterfeit listings.

Sellers found to be listing counterfeit items will face:

• Immediate removal of listings.
• Suspension or permanent termination of accounts.
• Withholding of funds pending investigation.
• Referrals to law enforcement where appropriate.

If you are a brand owner and suspect counterfeit activity, please contact our Brand Protection team directly through the reporting form.

All sellers on MarketFlow are responsible for ensuring they have the legal right to sell the items they list. This includes:

• Obtaining necessary licenses, permissions, or authorization from IP rights holders.
• Accurately representing the origin and authenticity of products.
• Avoiding the use of brand names or logos in listings unless the product is genuinely associated with that brand.
• Cooperating fully with investigations into IP complaints.

Repeated IP violations may result in permanent removal from the marketplace, regardless of whether the violations were intentional.

MarketFlow complies with the DMCA and has a policy to terminate, in appropriate circumstances, the accounts of users who are deemed to be repeat infringers. We determine what constitutes "appropriate circumstances" on a case-by-case basis, considering factors such as:

• The severity and frequency of the infringement.
• Whether the infringement was willful.
• The user's response to previous warnings.

Additionally, we may limit or terminate the access of users whose conduct is determined by us, in our sole discretion, to be inappropriate for the marketplace.